In 1984 DC Comics awarded the license of their characters to Kenner toys, hot on the heels of Mattel's acquisition of the rights to Marvel Comics' Secret Wars line. Winning the rights with their emphasis on action and art, Kenner devised hidden mechanisms within the figures that would trigger an action when the figures legs or arms were squeezed. This emphasis on each figure's "super power" led to the naming of the line The Super Powers Collection. Once the line was in full force a merchandising frenzy took place, with DC and Kenner slapping a Super Powers logo on whatever they possibly could. Three waves of figures and accessories were released: in 1984, 1985, and 1986.
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16.1.08
The Super Powers collection
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